Purpose
Last year’s website redesign looked fantastic, but it didn’t drive as
much business as we’d hoped. So in August 2024, we shifted our focus toward
strengthening our digital marketing efforts — especially in the area of SEO (Search
Engine Optimization).
Since then, the results have been extremely encouraging. Our visibility on Google
and Yahoo and AI have improved dramatically, and we’re now ranking in the top 10 for
well over 200 different keywords on Google (as of the latest update to this
post). This is just one of the statistics that we check frequently while making
changes and periodically thereafter.
Our goal for our website and the websites we design is simple: to make each website
visible far and wide. — and we're well on our way. Monthly Google
impressions for this website have skyrocketed! This growth continues to steadily
increase over time.
Definition:
An 'impression' is when Google or other
seach engine lists your website in the search results. More impressions
translates to more opportunities for someone to click the Google listing to
visit the website.
Taking Action
We are actively refining our strategies beginning to offer SEO services to my web
design clients in the future. Right now, the focus is on improving technical SEO,
keyword research and additions, site optimization, site navigation, massive content
creation, and incorporating AI tools into the mix. Each part plays a role.
Along the way, extensive notes have been taken. These have even been turned them
into a full-length article so the success can be duplicated. However, many details
are being kept under wraps — for now.
Note:
Our big SEO article is currently being refined and temporarily unavailable to
the public. This article provides a comprehensive overview of what we are doing
without becoming a 'how-to' document. It is however available to current website
clients upon request.
Updated Stats
As of 10/4/25, this website has:
- 90 Visible Pages
- 11,500 Average monthly impressions for our Google listing and
gradually climbing
- 187 keywords ranking as the #1 Google local listing
(fluctuates somewhat)
- 198 keywords ranking in the top 10 Google local listings
- 33 Google Five Star Reviews
- Website ranks on 18 keywords with Google AI
(We are looking for a way to measure AI performance better) - We have noticed that the Google AI results are much different than the regular
Google results considering it's the same company.
- 42 keywords ranking as the #1 Yahoo local listing
- 49 keywords ranking in the top 10 Yahoo local listings
(fluctuates somewhat) - 256 Backlinks (still a work in progress)
- 56 keywords ranging in the top 10 Bing local listings
(fluctuates somewhat) - 5 keywords ranging in the top 10 DuckDuckGo local listings
(still figuring out how to rank better on DuckDuckGo) - Website comes up #1 in ChatGPT (AI) for computer repair in
Dixon, IL and other keywords
(We are looking for some way to measure ChatGPT performance)
